Knot

Not just fashion

Knot Fashion is not just another fashion company.

In the past, every piece of clothing was precious. You'd get it tailored for you, and would wear it for decades or a lifetime. Clothes were high quality, beautiful, and made to last.

With the advent of mass production, fashion became cheaper and more accessible, but it also became more disposable and generic. Like fast food, we got fed fast fashion.

Tailoring is a dying craft. My own grandfather was a tailor, but young people aren't taking up these trades. It's not that we don't want to, but we simply can't survive. Traditional tailoring just can't compete with multinational fashion companies.

Tailoring is the more sustainable and more beautiful way to make clothes, but it won't survive unless we reimagine it. That's why, at Knot, we are using new technologies to reimagine tailoring and reintroduce it to new generations.

If you're a young, ambitious fashion designer, we need you. We have the tools, but only you can imagine what to do with them. No one is too small, and no idea is too big. We hope you'll consider launching your brand on Knot, and we can't wait to see what you'll create.

Matthew Lee
Matthew Lee

Founder, CEO

Our values

What guides our decisions

Planet over profit

No planned obsolesence. Never promote consumerism to boost profit. Always find new ways to reduce our footprint.

Planet over profit

No planned obsolesence. Never promote consumerism to boost profit. Always find new ways to reduce our footprint.

Democratization

Small, indie designers over multinational corporations. Naive youngsters who dare to dream big.

Democratization

Small, indie designers over multinational corporations. Naive youngsters who dare to dream big.

Beauty

Uniqueness over homogeneity. Color over graytone. Make the world wear beautiful clothes again.

Our team

Who's working for you

Matthew Lee

Founder, CEO

Silicon Valley native and sustainability expert with a family business in tailoring.

Matthew Lee

Founder, CEO

Silicon Valley native and sustainability expert with a family business in tailoring.

Kyosuke Imai

Founder, CEO

Artist-engineer with a passion for creating beautiful digital experiences.

Kyosuke Imai

Founder, CEO

Artist-engineer with a passion for creating beautiful digital experiences.

Oswin Yeung

Founder, Director

Serial entrepeneur with deep expertise in manufacturing in China and Southeast Asia.

Oswin Yeung

Founder, Director

Serial entrepeneur with deep expertise in manufacturing in China and Southeast Asia.

Our roadmap

What we have in store for you

Q3 ‘26

iOS app

First version of our body scanning app. Generates over 100 precise measurements in minutes.

Q3 ‘26

iOS app

First version of our body scanning app. Generates over 100 precise measurements in minutes.

Q3 ‘26

Tailored leggings

Our first product from our activewear brand, Knot Active.

Q3 ‘26

Tailored leggings

Our first product from our activewear brand, Knot Active.

Join us

Let's build the future of fashion together